Preview Mode Links will not work in preview mode

Spirit of 608: Fashion, Entrepreneurship, Sustainability + Tech


Jul 12, 2016

Smell the flowers, blow out the candle. That's my favorite way of telling others (usually my kids - and, if I'm being honest, myself) to, "Take a deep breath."  But what if a badass and incredibly good-looking (said with Zoolander accent) bracelet could do help me do that? And oh, p.s., what kind of entrepreneur has a snowball's chance of establishing and growing a wearable technology brand with technology that people really truly want to wear? Enter Nora Levinson, CEO of Caeden, who is is on the show this week to drop knowledge on all of the above. At a time when everyone and their tech-savvy mother seems to be trotting out stylish wearable technology products that, let's get real, fall short of the mark or fail because of unforeseen manufacturing cluster-f-ery, Nora's company recently debuted a second wearable tech product one that's not only easy on the eyes, but takes it a step farther and aims to help its wearer not only monitor activity, but overall stress level. And can I get an amen to less stress and anxiety? If anything should be permanently in style, then it's that.

This episode brought to you with support from the FEST-ive folks at Betabrand. Save 20% off when you shop and use code SPIRIT20. But wait, there's more below!

Subscribe-in-itunes

stitcher-300x96

<3 <3 <3 Oh hey there! Please help the podcast out and leave us a rating and review on iTunes.

This stuff is key to the show's success, and I appreciate you helping me play the game. <3 <3 <3

HOW TO LISTEN:

Listen online: Just press play above or subscribe via RSS to receive all new episodes.

iOS, iPhone, iPad: Subscribe via iTunes or download the Apple Podcast app and subscribe by searching for Spirit of 608 in the app.

Android: Download the free Stitcher app and search for Spirit of 608 in the app.

Listen to Nora's story for the inside scoop on female entrepreneurship within the wearable tech space and why this founder left a comfortable job in the United States for much-more-intense roles in China - and how that's created something of an unfair advantage for her today. Plus, a shoutout to her co-founder, David, who gives her some real-life advice that ends up helping advance her career and leaves me saying, if you do one thing today, be a Dave.

Linkage:

Caeden: www.caeden.com

Facebook: https://www.facebook.com/caedenofficial/

Twitter: @CaedenOfficial

Instagram: @CaedenOfficial

Pinterest: https://www.pinterest.com/CaedenOfficial/

What is heart rate variability and how does it work?

Jawbone

Evgeny and Bronya Vaschillo

Heart rate variability as a strategy for dealing with anxiety

Incase

Skullcandy

Highway One Accelerator

Brink

Slack

T-shirt motto: Do one thing at a time.

Find more episodes featuring women at the forefront of FEST online at www.Spiritof608.com.